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Listen to the podcast (duration: 30:46) > In the past two decades, as technology and startups have radically reshaped our daily lives and the global economy, Europe could be forgiven for wondering if this new moment might pass it by. While still a global economic power, Europe’s relative lack of innovation and entrepreneurial success has become a major source of concern as it contemplates its future economic and technological competitiveness. In just the last few years, however, there have been encouraging signs that the tide is starting to turn. Greater amounts of foreign and domestic venture capital have flowed into both early and later stage startups to help close the funding gaps, and the pace and number of unicorns being created has accelerated. For both aspiring entrepreneurs and investors, the recent momentum raises the question of what exactly it takes to become a European Tech Champion. A team at McKinsey recently examined that issue in a report titled Winning Formula: How Europe’s Top Tech Start-Ups Get it Right. Two co-authors of this groundbreaking report, McKinsey Senior Partner Kim Baroudy and Associate Partner Jaap Vriesendorp, join the podcast to discuss the findings, including the four main archetypes of European start-ups and the key success factors that drive each one, and what they portend for the future of start-up ecosystem.

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