WTF is scalability? We recently ran a bunch of user interviews for our core business offering GrowGetters Club and had in-depth conversations with our members and also women who represented our ideal customers. One of the questions we asked each of them was what scalability means to them. And the really interesting thing about it was there were slight nuances to each of their responses but there were two common themes:

1. It’s a bit of a buzzword that’s been bandied about as a miracle solution in business.

2. When you put aside the negative connotations there’s no doubt that it’s essentially about reaching more people with what you offer, and that’s in essence a pretty good thing.

In today’s episode we will talk about scalability and why does it matter? We are going to unpack what exactly this “buzzword” is and what it means when we talk about what your business offers.

Head over to growgetters.io for full show notes!

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