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episode icon 2X eCommerce Podcast
Playbook Men’s Skincare Brand, Tiege Hanley, is Using to Sustain Bottom-Line Growth → Kelley Thornton
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Sep 10 2024 1h 3m
Chapter 1 8 sec
Introduction and Business Overview
Chapter 2 10 sec
Challenges and Strategies in 2022
Chapter 3 59 sec
Google's Q4 Expectations
Chapter 4 1 min
Scaling a DTC Brand: Insights from Kelly Thornton
Chapter 5 1 min
Welcome Back, Kelly Thornton
Chapter 6 3 mins
Operations and Logistics in Chicago
Chapter 7 3 mins
P&L Management and Profitability
Chapter 8 7 mins
Impact of Elections on Business
Chapter 9 5 mins
Cost Management Strategies
Chapter 10 7 mins
Marketing Efficiency and Channel Management
Chapter 11 3 mins
Investment Priorities and Channel Diversification
Chapter 12 44 sec
Diversifying Marketing Channels
Chapter 13 1 min
Evaluating Channel Performance
Chapter 14 2 mins
Data-Driven Decision Making
Chapter 15 3 mins
Customer Acquisition Strategies
Chapter 16 4 mins
Subscription Models and Customer Experience
Chapter 17 6 mins
Exploring New Sales Channels
Chapter 18 4 mins
Influencer Marketing Evolution
Chapter 19 1 min
Future Outlook and Expansion Plans
Chapter 20 2 mins
Final Thoughts and Advice for Entrepreneurs
Chapter 21 1 min
Conclusion and Wrap-Up
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