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2X eCommerce Podcast

2X eCommerce Podcast

507 Episodes • By Kunle Campbell • 2xecommerce.com/podcast
Hosted by Kunle Campbell, who is an operator of a portfolio of consumer brands, 2X eCommerce is a weekly podcast for ecommerce operators by ecommerce operators. We interview remarkable ecommerce founders and leading enablers of ecommerce growth, with every episode promising to give you at least one ...more
Business Marketing
2X eCommerce Podcast
2X eCommerce Podcast
@2xecommercepodcast
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Digital Products → How Ryan Sold a Million Stars
Ryan Hart is a product management expert and author.... more
Jul 16 2024 40m
Chapter 1 4 mins
How Ryan Sold a Million Stars
Chapter 2 14 sec
Introduction to Digital Products
Chapter 3 1 min
From Insurance to E-commerce
Chapter 4 2 mins
Building the First Digital Product
Chapter 5 2 mins
The Star Dedication Concept
Chapter 6 3 mins
Developing the Star Dedication Platform
Chapter 7 6 mins
Launching with Groupon and Other Platforms
Chapter 8 1 min
Collecting Customer Feedback
Chapter 9 1 min
Expanding Product Offerings
Chapter 10 2 mins
Business Growth and Exit Strategy
Chapter 11 41 sec
Revenue and Side Business Insights
Chapter 12 49 sec
Full-Time Job and Side Hustle
Chapter 13 4 mins
Decision to Sell the Business
Chapter 14 1 min
Life After Selling the Business
Chapter 15 4 mins
Current Ventures and Advice
Chapter 16 3 mins
Final Thoughts and Takeaways
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How AI and Entity-Based Search are Transforming SEO → Zach Boyette
Zach Boyette is the co-founder of Galactic Fed, a gr... more
Jul 2 2024 50m
Chapter 1 1 min
How AI and Entity-Based Search are Transforming SEO → Zach Boyette
Chapter 2 1 min
Introduction to the Episode
Chapter 3 5 mins
Meet Zach Boyette: From Pizza Shop to Procter & Gamble
Chapter 4 58 sec
Exciting Services: Paid Media and SEO
Chapter 5 1 min
Impact of AI on Search and SEO
Chapter 6 7 mins
SEO Strategies for eCommerce Brands
Chapter 7 2 mins
Role of SEO Agencies in the New Era
Chapter 8 13 mins
The Rise of Social Search Platforms
Chapter 9 10 mins
Conversion Rate Optimization (CRO)
Chapter 10 2 mins
Google's API Leak and SEO Insights
Chapter 11 2 mins
Conclusion and Final Thoughts
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How HatLaunch Leveraged Clearco’s Non-Dilutive Funding and Scales to $10M
In this episode of the 2X eCommerce Podcast, host Ku... more
Jun 25 2024 55m
Chapter 1 1 min
Introduction to Capital Management
Chapter 2 1 min
Meet the Guests: Clearco and Hat Launch
Chapter 3 41 sec
The Hat Launch Journey
Chapter 4 1 min
Scaling with Automation and Innovation
Chapter 5 1 min
Navigating Capital Challenges
Chapter 6 11 mins
Leveraging Clearco and PayPal
Chapter 7 4 mins
The Role of Marketing in Growth
Chapter 8 5 mins
Financial Strategies and Trends
Chapter 9 35 sec
Customer Cashflow Management with Clerico
Chapter 10 57 sec
Diverse Uses of Clerico Funding
Chapter 11 24 sec
Monthly Invoicing and Ad Spend
Chapter 12 2 mins
When to Consider Invoice Financing
Chapter 13 1 min
The Importance of Profitability in Ad Spend
Chapter 14 6 mins
Clearco's Unique Financing Approach
Chapter 15 4 mins
Navigating Platform Volatility
Chapter 16 1 min
Synergy Between Finance and Advertising
Chapter 17 8 mins
Diversifying Revenue Streams
Chapter 18 1 min
Final Thoughts and Resources
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How Elite Media Buyers are Leveraging AI in their Meta Ads Campaigns → Depesh Mandalia
In this episode of the 2x eCommerce podcast, host Ku... more
Jun 18 2024 57m
Chapter 1 33 sec
Introduction to the Episode
Chapter 2 1 min
The Emotional vs. Functional Debate in Advertising
Chapter 3 2 mins
Deepesh Mandalia's Journey and Expertise
Chapter 4 4 mins
The Evolution of Deepesh's Career
Chapter 5 11 mins
The 5W Avatar Framework
Chapter 6 4 mins
Stages of Awareness in Marketing
Chapter 7 4 mins
Creating Effective Ad Campaigns
Chapter 8 1 min
Analyzing Ad Performance
Chapter 9 44 sec
Analyzing Ad Effectiveness
Chapter 10 32 sec
E-commerce Metrics and Insights
Chapter 11 2 mins
Optimizing Instagram Ads
Chapter 12 1 min
Leveraging AI for Advertising
Chapter 13 5 mins
Building AI-Powered Tools
Chapter 14 8 mins
AI in Video and Image Creation
Chapter 15 5 mins
Rapid Fire Questions
Chapter 16 3 mins
Special Offer and Conclusion
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How Personalized Unboxing Drives Customer Loyalty → Tyler Delarm
Tyler Delarm serves as the Head of Marketing at Undi... more
Jun 11 2024 31m
Chapter 1 1 min
How Personalized Unboxing Drives Customer Loyalty → Tyler Delarm
Chapter 2 1 min
Introduction to the Podcast and Guest
Chapter 3 2 mins
Tyler Delman's Journey to B2B Marketing
Chapter 4 6 mins
The Importance of Branded Packaging
Chapter 5 4 mins
Maximizing Customer Lifetime Value
Chapter 6 4 mins
Personalization in Unboxing Experiences
Chapter 7 9 mins
Implementing Personalized Inserts
Chapter 8 1 min
Conclusion and Contact Information
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$40M Revenue in Year 3: How Meta Ads, Strategic Branding, and Influencers Drive Hostage Tape's Success → Alex Neist
In this episode of the 2X eCommerce Podcast, Kunle C... more
Jun 4 2024 1h 32m
Chapter 1 1 min
$40M Revenue in Year 3: How Meta Ads, Strategic Branding, and Influencers Drive Hostage Tape's Success → Alex Neist
Chapter 2 2 mins
Introduction to the 2x eCommerce Podcast
Chapter 3 8 mins
Alex Neist's Journey: From Athlete to Entrepreneur
Chapter 4 7 mins
The Birth of Hostage Tape
Chapter 5 5 mins
Scaling Hostage Tape to Success
Chapter 6 18 mins
Marketing Strategies and Brand Building
Chapter 7 3 mins
Team Building and Company Culture
Chapter 8 1 min
Building a Positive Team Culture
Chapter 9 1 min
The Success Behind Hostage Tape
Chapter 10 2 mins
Joe Rogan Sponsorship Journey
Chapter 11 12 mins
Influencer Marketing Strategies
Chapter 12 12 mins
The Science of Nose Breathing
Chapter 13 5 mins
Retail Expansion Plans
Chapter 14 6 mins
Mindset and Visualization Techniques
Chapter 15 2 mins
Rapid Fire Questions
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Performance-Driven Influencer Marketing Mastery: Generating Revenue at Scale through TikTok and Instagram Posts → N...
In today's episode of the 2X eCommerce Podcast, we d... more
May 28 2024 57m
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The Right Way to Use Google and Meta Ads to Scale Your DTC Sales from $1M to $10M+ → Sam Piliero (2nd Interview)
In this second part of the interview with Sam Pilier... more
May 21 2024 1h 8m
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Ex-VaynerMedia and BarkBox Exec Explains How to Scale from $1M to $10M+ → Sam Piliero
In this episode of the 2X eCommerce Podcast, I sit d... more
May 14 2024 48m
Chapter 1 1 min
Introduction to Scaling Your Brand
Chapter 2 1 min
The 2x eCommerce Podcast Begins
Chapter 3 5 mins
Sam Piliero's Journey: From Lemonade Stand to Media Buying Expert
Chapter 4 1 min
The Birth of The Moonlighters Agency
Chapter 5 1 min
Strategies for Scaling from 1 Million to 10 Million in Revenue
Chapter 6 3 mins
Inside The Moonlighters: Agency Structure and Strategy
Chapter 7 8 mins
Demand Generation vs. Demand Capture: Maximizing ROI
Chapter 8 2 mins
Navigating Data Accuracy in a Post-iOS Update World
Chapter 9 43 sec
Decoding Digital Advertising: Insights and Strategies
Chapter 10 39 sec
Navigating Attribution Settings and Conversion Insights
Chapter 11 1 min
The Trustworthiness of Google Data and Attribution Windows
Chapter 12 2 mins
The Reality of Advertising Metrics: A Case Study
Chapter 13 1 min
The Importance of Accurate Data and Comprehensive Account Health Checks
Chapter 14 4 mins
Maximizing Business Growth Through Financial Modeling
Chapter 15 3 mins
Exploring the Potential of YouTube Advertising
Chapter 16 4 mins
Optimizing Facebook Advertising: Technical Tweaks and Creative Strategies
Chapter 17 2 mins
The Power of Authenticity in User-Generated Content
Chapter 18 1 min
Planning for a Deeper Dive: The Promise of Part Two
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How Automating Accounting Fuels E-Commerce Growth → Jason Richelson
In this episode of the 2X eCommerce Podcast, host Ku... more
May 7 2024 46m
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How Dapper Boi Redefines Fashion with All-Gender Inclusivity → Vicky Pasche
In today’s episode of the 2X eCommerce Podcast, we d... more
Apr 30 2024 50m
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Maximising Your eCommerce Capital Raising and Funding Outcomes → Lonnie Bloom
In this episode of the 2X eCommerce Podcast, Kunle C... more
Apr 23 2024 40m
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How to Make Better Pricing Decisions as an eCommerce Operator → Aaron Cowper
In today's episode of the 2X eCommerce Podcast, we d... more
Apr 16 2024 52m
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How to Transform Your eCommerce Business from Surviving to Thriving with CRO Mastery → Matthew Stafford
In today's episode of the 2X eCommerce Podcast, we d... more
Apr 9 2024 44m
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How ThriftBooks Became North America's Leading Second-Hand Bookseller → Mike Ward
In today's episode of the 2X eCommerce Podcast, we d... more
Apr 2 2024 1h 2m
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8D Method to Scale → Sabir Semerkant
On today’s episode, Kunle is joined by Sabir Semerka... more
Mar 26 2024 1h 35m
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How Shopify is Doubling Down on Enterprise Commerce → Bobby Morrison
In this episode, Bobby, the Chief Revenue Officer at... more
Mar 19 2024 53m
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How Grip has Safely Shipped $1B worth of Perishables for DTC Brands → Juan Meisel
On today’s episode, Kunle is joined by Juan Meisel, ... more
Mar 12 2024 43m
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How Holme and Hadfield are Using Community to Power Up their Product Development Process → Phil Hadfield
On today's episode, we dive deep into the world of e... more
Mar 5 2024 1h 4m
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How to Generate Awareness at Scale through Connected TV as Your #1 Top of Funnel Channel → Aditya Varanasi
On today’s episode, Kunle is joined by Aditya Varana... more
Feb 27 2024 49m
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The Only 4 Page Types That Matter in Your Frontend Customer Journey → Chase Clymer
On today’s episode, Kunle is joined by Chase Clymer,... more
Feb 21 2024 57m
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Use this simple formula to continuously improve yourself and performance → Kunle Campbell
On today’s episode, Kunle, Co-Founder of Octillion C... more
Feb 14 2024 28m
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Sourcing from China: Minimize COGs and Maximize Quality → JK Beaton
On today’s episode, Kunle is joined by John Kyle Bea... more
Feb 6 2024 1h
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Personalization is taking what you know and doing something about it → Thomas McCutchen
On today’s episode, Kunle is joined by Thomas McCutc... more
Jan 30 2024 55m
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Facebook Advertising in 2024 Using AI → Depesh Mandalia
On today’s episode, Kunle is joined by Depesh Mandal... more
Jan 23 2024 1h 4m
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