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USC Center for Public Relations Presents #PRFuture

USC Center for Public Relations Presents #PRFuture

27 Episodes By USC Annenberg Center for Public Relations, Fred Cook prfuture.simplecast.com
The PR Future podcast from the USC Center for Public Relations (CPR) shares the latest trends and provides insight into the future of public relations and strategic communication. Produced at the USC Annenberg School for Communication and Journalism and hosted by CPR Director and Golin Chairman Emer ...more
Courses Business Education
USC Center for Public Relations Presents #PRFuture
USC Center for Public Relations Presents #PRFuture
@usccenterforpublicrelationspre...
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Public Relations in the Age of Social Media with TikTok Satirist ColorMeLovely
TikTok has knocked down the wall between public figu... more
Feb 21 2023 39m
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Driving Corporate Activism with Lyft's Dominic Carr
How far should a company go with corporate activism?... more
Jan 31 2023 26m
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Season 4 Coming Next Tuesday
Our student-produced podcast series, #PRFuture, retu... more
Jan 24 2023 30 sec
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The Future of Corporate Activism
As a bookend to our third season of episodes, we are... more
May 13 2022 48m
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Building With Purpose: Elyse Cohen of Rare Beauty
Inspired by Selena Gomez’s own mental health journey... more
Nov 19 2021 29m
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Combating Media Bias with Vanessa Otero of Ad Fontes Media
In 2016, patent attorney Vanessa Otero posted a char... more
Oct 22 2021 32m
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Brand Purpose Best Practices with Burghardt Tenderich and Julia Kiefaber
Creating a truly purpose-driven communications campa... more
Aug 19 2021 34m
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Season 2 Wrap-Up: Fred Cook on Politics, Polarization and Purpose
This past year and a half has been nothing short of ... more
Jul 29 2021 36m
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Truth Decay: Discussing Disinformation, Polarization and Data with Jennifer Kavanagh
Political scientist Jennifer Kavanagh believes that ... more
Jun 24 2021 26m
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High Conflict: Understanding Polarization with Bestselling Author Amanda Ripley
In her book “High Conflict: Why We Get Trapped and H... more
Apr 15 2021 39m
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Dinner Discussions and Democracy: Breaking Through Polarization with Philippa Hughes
From cooking red and blue spaghetti while hosting De... more
Apr 1 2021 34m
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The Polarization Problem: Media Perspectives on Bridging the Divide with Christina Bellantoni
While it seems like people with different political ... more
Feb 25 2021 30m
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A Conversation with NextGen PR Practitioners
The Gen Z and Millennial audience is often an enigma... more
Feb 7 2021 29m
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Inauguration Special: Communicating in the Divided States of America
As we inaugurate a new president amidst a pandemic a... more
Jan 20 2021 17m
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The Time is Now: Diversity, Equity and Inclusion in 2021
This year, we’ve not only experienced a pandemic tha... more
Jan 11 2021 35m
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Live Entertainment and Experiences: What Brands Need to Know in 2021
2020 is unlike any year we’ve experienced in our lif... more
Dec 9 2020 41m
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Melissa Waggener Zorkin on Finding your Purpose — And Leading With It
Fulfillment and purpose: two things that we all sear... more
Oct 29 2020 23m
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Season 1 Wrap-Up: Fred Cook on New Activism
In this special season finale episode, our host Fred... more
Oct 15 2020 27m
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Carolyn DeWitt on Rock the Vote's Brand Partnerships for Civic Engagement
As we near November, the 2020 presidential election ... more
Oct 4 2020 29m
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Christopher Miller on Ben and Jerry’s Flavor for Activism
Ben and Jerry’s has always been known for serving de... more
Sep 9 2020 30m
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USC Annenberg School's Henry Jenkins and Robert Kozinets on Fan Activism
From Star Trek to K-pop, fan culture is everywhere —... more
Aug 17 2020 35m
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Kelly McGinnis on Employee Activism and Earning Profits Through Principles at Levi’s
Corporate activism has long been sewn into the fabri... more
Jul 30 2020 32m
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Damon Jones on CSR in the Age of New Activism: How P&G is Changing the Tide
Damon Jones has been challenging gender stereotypes,... more
Jul 14 2020 30m
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April Reign on #OscarsSoWhite, Racial Justice and Social Media Activism
As she watched the Oscars from her living room, atto... more
Jun 25 2020 32m
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Jamie Margolin on Leading Youth to Power: PR and Activism in Zero Hour
At age 15, Colombian-American activist Jamie Margoli... more
Jun 9 2020 19m
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