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episode icon Organizing Your Business
059 You don’t need to rank for major keywords to be successful with SEO. - What are long tail keywords
Bigger is better, right? More, more, more. Especiall... more
Jul 15 2020 30m
Chapter 1 1 min
I have a gift at the end of the podcast to help with SEO
Chapter 2 2 mins
What is a keyword?
Chapter 3 1 min
If you are going to have a post, you want there to be a theme
Chapter 4 4 mins
Keywords are important for SEO because that’s how search engines know what a page or post is about
Chapter 5 2 mins
Long tail keywords are longer phrases
Chapter 6 2 mins
With the rise in voice assisted searches, people are more likely to use longer phrases when they are searching
Chapter 7 59 sec
If you rank only for major keywords, you may get a lot of traffic but have a high bounce rate (people clicking away quickly) and your SEO rankings will drop
Chapter 8 1 min
If you rank high for long tail keywords you will have less traffic but people will stay on your website longer
Chapter 9 3 mins
There is much less competition for long tail keywords
Chapter 10 4 mins
How you can find long tail keywords, including my 2 favorite tools
Chapter 11 4 mins
Your free gift On-Page SEO checklist linked below
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