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Impact Pricing

Impact Pricing

597 Episodes By Mark Stiving, Ph.D. www.ImpactPricing.com/podcast...
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value. Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices. Pricing is really about creating, comm ...more
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Impact Pricing
Impact Pricing
@impactpricing
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Blogcast: The Value of a Feature: How to Create Value Tables
This is an Impact Pricing Blog published on April 25... more
Jun 14 2024 6m
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Navigating Price Changes: Overcoming Fear and Implementing Strategy with Patrick Meegan
Patrick Meegan is a Managing Director at Investor Gr... more
Jun 10 2024 29m
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Blogcast: B2B Market Research Is Overrated
This is an Impact Pricing Blog published on April 18... more
Jun 7 2024 2m
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AI vs. SaaS: Transforming Software Pricing and Value Delivery with Steven Forth
Steven Forth is Ibbaka’s Co-Founder, CEO, and Partne... more
Jun 3 2024 25m
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Blogcast: Value for Buyer Personas
This is an Impact Pricing Blog published on April 11... more
May 31 2024 3m
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Dynamic Pricing Strategies for Sustainable Recurring Revenue with Amanda Northcutt
As a consultant, coach, and 6-time executive, Amanda... more
May 27 2024 29m
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Blogcast: Expert-Approved Pricing Insights at Your Fingertips: Discover Our Custom Pricing GPT
This is an Impact Pricing Blog published on April 4,... more
May 24 2024 2m
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Banking on Value: Pricing Strategies for Competitive Edge with Sundar Ramanathan
Sundar Ramanathan is a Banking Product and Pricing E... more
May 20 2024 23m
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Blogcast: Show Me The Value!
This is an Impact Pricing Blog published on March 28... more
May 17 2024 2m
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Navigating the Complexities of Pricing with AI and Data Science with Vivek Anand
Vivek Anand leads a team of data scientists, statist... more
May 13 2024 27m
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Blogcast: A Value Perception Gap
This is an Impact Pricing Blog published on March 21... more
May 10 2024 3m
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The Pricing Landscape: Insights from the Professional Pricing Society Conference with Steven Forth
Steven Forth is Ibbaka’s Co-Founder, CEO, and Partne... more
May 6 2024 30m
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Blogcast: Using Value to Break Down Silos
This is an Impact Pricing Blog published on March 14... more
May 3 2024 3m
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Navigating Retail Pricing: Walmart's Pricing Strategy Explored with Rishi Bhatia
Rishi Bhatia is an experienced analytics consultant,... more
Apr 29 2024 24m
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Blogcast: To Fee or Not To Fee? That is the Question
This is an Impact Pricing Blog published on March 7,... more
Apr 26 2024 3m
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Segmentation Strategies Uncovered: Driving Revenue through Focus and Value with Stephan Liozu
Stephan Liozu has studied, researched, and practiced... more
Apr 22 2024 28m
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Blogcast: Your Inward Focus Causes Horrible Decisions
This is an Impact Pricing Blog published on February... more
Apr 19 2024 3m
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Price Justification Techniques: Building Confidence in Sales with Mike Bosworth
Mike Bosworth is a Co-Founder of WeConcile considere... more
Apr 15 2024 26m
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Blogcast: Fear Stymies Your Growth
This is an Impact Pricing Blog published on February... more
Apr 12 2024 3m
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Decoding the Emotion and Solution-Driven Sales Approach with Joe Woodard
Joe Woodard's vision is to "transform small business... more
Apr 8 2024 33m
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Blogcast: Stopping One of Your Biggest Revenue Leaks: Discounts
This is an Impact Pricing Blog published on February... more
Apr 5 2024 2m
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The Collaborative Approach to Value Selling with Steve Laborda
Steve Laborda is a CEO of Valuebizbooster, Consultan... more
Apr 1 2024 30m
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Blogcast: Proven Value
This is an Impact Pricing Blog published on February... more
Mar 29 2024 2m
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Pricing Table Topics: 8 of Clubs – Ban the Word 'Markup'
This one is the 8 of Clubs from the Impact Pricing c... more
Mar 27 2024 2m
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Strategic Pricing for Accountants to Earn More But Work Less with Geralding Carter
Geraldine Carter helps single-owner CPAs go down to ... more
Mar 25 2024 26m
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