Jordan shares some big news, 5.8 million dollars worth of news. At the feet of the news of Rally’s seed funding announcement, Brian and Jordan talk all about raising money for businesses. What are the mechanics of starting the funding journey? Which funding path should you take? What does it mean for a fund to lead a round?

Meanwhile, Brian gives updates on ZipMessage including marketing projects (comparison/competitor pages), hiring designers for website redesigns, and falling behind on content.

“What we did was, we only worked with seed funds, because I wanted everyone to be focused on success at the seed stage.” – Jordan

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Here are today’s conversation points:

Rally funding announcements
Planning for funding and growth for Rally
Strategic funding approaches and plans
Comparison/competitor pages
Website redesigns
SEO content opportunities for ZipMessage
How to get the right response and the right person for the job

If you have any questions, comments, or topic ideas for Bootstrapped Web, leave us a message here

“In this early stage, there is an element of creativity and strategy. I have to bring that knowledge to the project. I can’t just hand that off to someone else.” – Brian

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