In this episode of A Guide to B2B Podcasting, host Jake Jorgovan goes through a step-by-step process for those who want to produce an enterprise-level podcast using the best practices in the industry. If you want a copy of that checklist you can email him at the email address below.

Key elements of that checklist include:

The importance of a kickoff call which allows host and guest to briefly talk through what will be covered in the podcast and hence come to the episode better prepared
The importance of sound quality and the need to mail a quality microphone to the guest if necessary
How to coordinate with your internal marketing and communications teams at different steps of the process
What tools and strategies are at your disposal for publishing and promoting your podcast once it is ready to go live

One of the fears that many have when first tasked with podcast responsibilities is lack of experience. Most people have never had to deal with that before. This episode goes a long way to alleviating that fear by providing useful information to help even the most inexperienced get a podcast episode completed from start to finish.

Have a topic you want to see us cover on the podcast? Write to our host at: jake@contentallies.com

This episode is brought to you by Content Allies.

Content Allies helps B2B companies launch revenue-generating podcasts. From startups to Fortune 500s, we have helped some of the world's leading companies build and run profitable podcasts. Contact us for your free podcast consultation at ContentAllies.com

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